Brand news · September 02, 2026 · 1 min read

Gree Expands Its Presence in Golf

Gree Electric Appliances sponsored the 77th São Paulo State Open Golf Championship and is supplying G-Side line air conditioning systems with Gree-AI and Auto Inverter technologies to modernize São Paulo Golf Federation facilities. The initiative aims to strengthen the brand’s connections with various audiences in Brazil. The tournament brought together 128 players from 34 clubs.

Gree Electric Appliances served as a sponsor of the 77th São Paulo State Open Golf Championship — Forvis Mazars Championship 2026, held from the 21st to the 23rd at the São Fernando Golf Club course in Cotia. The company is also taking part in the modernization of facilities of the São Paulo State Golf Federation by supplying modern air conditioning systems.

🏌️‍♂️ About the tournament

  • 128 participants from 34 clubs across six Brazilian states, as well as international guests
  • The competition counted toward:
    • World Amateur Golf Ranking
    • national and regional rankings
  • Winners:
    • men — Eric Machado (defeated Argentine Santiago Bayeres in a playoff)
    • women — Eduarda Roggero (led confidently throughout the entire women’s part of the tournament)

📌 Strategy and comments The win became part of Gree’s strategy to expand the brand’s presence in Brazil, where the company has been operating since 2001 and has its own manufacturing in Manaus. Marketing Department Head Gree do Brasil Suzy Gomes noted that sports help build connections with different audiences, and the President of the São Paulo State Golf Federation Flavio Maschietto emphasized the importance of improving infrastructure for athletes and visitors.

❄️ Modernization of Federation facilities As part of the modernization, G-Side line air conditioners were installed at the Federation’s facilities with:

  • the intelligent Gree-AI system
  • Auto Inverter technology, providing:
    • high energy efficiency
    • compact outdoor units

In addition to golf, Gree supports Brazilian racing driver Rafaela Ferreira in motorsport and also participates in projects related to culture and architecture.

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